Although khadi has been in vogue since the British period, it has changed over time. In the beginning, khadi was made only by hand looming, later the production was increased by making holes under the feet to meet the increasing demand. At present, automated machine is used to make khadi in higher quantities which had serious negative impact on the environment. We need to think about how we can apply technology to the handloom khadi. We can undertake such an initiative with the goal to improve the handloom. This activity may be started with the aim of improving handmade looms. We need to ensure that good quality looms are produced and lasts long. Khadi sellers and entrepreneurs should know how to use technology everyday to keep track of their daily expenditures. Now children in every home are aware of the use of technology and there are various training facilities to train professionals. Nowadays many online entrepreneurs are working with khadi. They need to further develop their knowledge and skill in growing market for khadi. They can promote handmade khadi through Internet. They can run various promotional activities on their personal profiles, pages, groups, websites and YouTube channels. We need to keep in mind that the more one becomes adept in using technology the more one will remain ahead of others in competition. Therefore, for all domestic products including khadi, we need to ensure the use of technology to promote the products at national and international level.

Similar Posts

Developing the condition of the Khadi weavers to increase the demand and supply of khadi
The khadi tradition of Cumilla is one hundred years old. At first, there were many khadi weavers but their but their number is declining. As low-cost machine-made khadi took over the market, weavers lost interest to make traditional hand-woven khadi clothes. In addition, price of yarn used to make khadi also increased significantly. In order…

Organizing events on khadi
Till now, all the events on local products had been very successful and attracted many people. In order to promote khadi, we can organize an event where people will come wearing khadi dresses and share their experiences with each other. This way, khadi sellers will receive great feedbacks from their customers. Khadi sellers will get…

Khadi clothing items for every season
While promoting khadi, we have to consider the relationship between khadi clothes and weather. Then our promotion will be successful. Many of us know that khadi is basically a thick cloth for which it cannot be worn all the time. However, machine made khadi fabric are lighter and thinner. On the other hand, hand woven…

Origin of the word “Khadi”
Although we heard the name “Khadi” many of us do not know where and how this name originated. Since 1921, during the time of the Swadeshi Movement, local leaders, businessmen and many renowned personalities urged common people to purchase clothes made by local weavers and cloth manufacturers and everyone responded to that call. At that…

Popularizing khadi through online promotion
The number of internet users is increasing day by day and looking at the current situation it is clearly evident that people will become more dependent on Internet in the coming days. People of all ages are now showing interest in online shopping. If they find a trusted place, they would feel comfortable shopping online….

Khadi entrepreneurs need to stand out from the crowd
By saying “standing out from the rest of the crowd” I mean khadi entrepreneurs should try fusion which is coming up with a new product by incorporating various designs and concepts. This newness in their products will help to create a market for khadi in the country. A seller who is selling khadi Punjabi can…