Every product needs customer survey. This gives business people an idea of the demand for the product as well as feedback from buyers. Until now, no extensive khadi customer survey has been conducted but it is very important. We can easily find out what kind of impact khadi is having on the buyer through the survey. Big companies build their customer base by conducting surveys. They regularly survey their customers and as a result they stay up to date about their buyers’ taste. As a khadi entrepreneur, I would definitely like to conduct a survey of my buyers. If we all survey our 100 buyers and publish the findings of the survey then it will improve the reputation of the khadi industry. We all have to conduct separate customer surveys among our customers. Later, we can share the findings of the survey on our website, page and group. Many might think that why I should tell my competitors about my survey findings. We need to get out of this mindset to improve the khadi industry. If the results of a survey is published online, it would contain the name of the company. So everyone will know about the company. So it is very important to survey khadi.
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