Many of us know about podcasts, but to put it simply, a podcast is an audio clip on a particular topic. Podcasts are a lot like radio. The use of technology is increasing day by day. In this age of technology, we have to increase the usage of technology to promote products and services. People living in big cities lead a fast life. They do not have enough time to read books. For them listening to podcast is easy. For example, when they have a little free time or during daily commute. At that time, they can learn about different things through podcast and they do not need to read or watch anything. There are many who live at home but do not know about domestic products despite being interested. Podcasts can be the best medium for them. While performing their household chores they can listen to podcast and learn about khadi. I also think that khadi podcast will give khadi entrepreneurs a great opportunity to know more about their products because they do not get much time to read for they remain busy running their businesses. Through podcast they will know about khadi while performing their daily works. A podcast series on khadi will create a new avenue of promoting khadi. The podcast series will cover khadi’s history, current market, industry, and future. In addition, the series can contain various fashion tips with khadi made clothes- what khadi clothes we can wear on different occasion. Moreover, this podcast series will create employment opportunity for some people. Khadi’s promotion on one hand and decrease unemployment on the other hand.

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